Your label on our line, or your brief on our floor
OEM buyers bring a finished spec and we match it under your brand. ODM buyers bring a market and a price, and we develop the chair on our own mechanisms and moulds. Both run on the same audited floor — the honest difference is lead time.
OEM: you own the spec
You send the drawings, the bill of materials and the standard to hit. We source to it, sample it in about a week and produce under your brand and packaging. This is the path when you already know exactly what you want and need it reproduced consistently across containers — and need a factory that survives the retailer's audit.
ODM: we own the design
You come with a market segment and a landed-cost target. We pick from our existing mechanisms, bases and shells, adapt the foam and trim, and develop a chair around your numbers. It's quicker to a first sample because we're not starting from a blank page — but you work within what our tooling already supports.
Four steps, no surprises
You brief us
Send a spec, a sample or a competitor link, plus quantity, target price and which retailer audit you need to clear. The more concrete, the faster the quote.
We quote & sample
You get a price, a 40HQ loading plan and a lead time. Approve it and we build a sample to sign off — in about a week — before any tooling.
Tooling & pilot
Once the sample is signed we cut tooling if needed and run a small pilot, so the first container is right, not just the prototype.
Production & ship
We run the order, inspect to your AQL, pack for the sea and ship FCL. Book third-party inspection at this stage if your programme requires it.
The practical stuff retail buyers ask for
- Audit-ready factoryWalmart- and Costco-audited plant; social-compliance file in place for your programme.
- Private label & custom packagingYour logo, colours, manuals, barcodes and master-carton artwork.
- Testing arranged on requestBIFMA / EN bench testing and SGS or TÜV reports per programme — quoted before you commit.
- FCL export, packed for the seaKnocked-down or assembled, with a loading plan so your landed cost is real.
Have a spec or a target price?
Send it over. We'll come back with what we can match, what we'd change, the audit position, and a lead time you can plan around.